On September 1, 2025, the WLFI token will become available for free trading and transfers for the first time. The event promises to be notable in the crypto world not only because of the scale of the project, but also thanks to its close connection with American politics.
We’ve put together in one review everything you need to know about WLFI, Trump’s ties to the project, and the cryptocurrency’s prospects.
Track the crypto market’s reaction to the WLFI trading launch with Quickex.
Main facts about the trading launch
WLFI’s launch is scheduled for September 1, 2025 at 12:00 UTC. At that moment, early investors will be able to access 20% of their tokens — the coins bought during the closed presale, when WLFI was offered at a rate from $0.015 to $0.05 per token.
The remaining 80% will be unlocked later. The timeline will be determined by WLFI holders on the World Liberty Financial platform via a decentralized governance mechanism. Voting will be held on the Ethereum blockchain, with decisions made by the token holders themselves.
The unlocking uses the Lockbox smart contract — a special program on the Ethereum network that manages WLFI distribution. After activation, all tokens are transferred to the contract and the wallet balance is temporarily zeroed. Then the investor can withdraw the available portion. This mechanism reduces fraud risk and makes the process transparent.
Important! WLFI was initially proposed for use exclusively as a governance token. Investors could take part in votes and make decisions about the project’s development. Now, however, it is entering the open market.
On some platforms, WLFI is already available for pre-market trading. For example, Bitget offers this option.
WLFI trading statistics on the Bitget pre-market
Who bought WLFI during the presale and how
WLFI was introduced in October 2024, when the World Liberty Financial platform launched a closed presale of the cryptocurrency. Only accredited investors — individuals and companies that officially proved compliance with the U.S. Securities and Exchange Commission (SEC) requirements — participated. This condition restricted most of the market from buying the token.
The presale ran in two stages. In the first, WLFI cost $0.015 per token; in the second — $0.05. In total, the project raised $550 million from more than 85,000 investors. These market participants are the owners of the first WLFI tokens, which can now be unlocked and sent into “open waters.”
What is World Liberty Financial
World Liberty Financial is a decentralized finance (DeFi) platform. It was launched on an Ethereum Layer-2 using tools from another popular decentralized protocol, Aave V3.
The project found itself in the spotlight less because of its technical choices and more because of its political dimension. It is closely connected to the family of the U.S. president, Donald Trump. Here’s what to know about the company’s top management:
- Donald Trump received the position of co-founder and official media representative of WLF;
- the president’s sons, Eric and Donald Trump Jr., became Web3 ambassadors of World Liberty Financial.
World Liberty Financial management. Source: the official project website
We’re talking about a family with a huge number of levers of influence over the crypto industry. Many market participants are confident that Trump will do everything to prevent WLFI from crashing.
Claims and risks
Despite the presale’s success, the project is criticized for limited investor access and the concentration of tokens among a small group. The Trump family’s political involvement makes WLFI vulnerable to criticism and possible regulatory scrutiny.
Technical risks have also surfaced: some Coinbase Wallet users encountered issues when activating the Lockbox. Although the problem was resolved promptly, it raised questions in the crypto community about the platform’s security.
There are other concerns. World Liberty Financial offers nothing fundamentally new. The team presented tools that have long existed on the market. There’s no real need to launch yet another DeFi platform that simply copies competitors’ developments. That said, some market participants like working with a project backed by such an influential family.
Conclusions
The WLFI trading launch is not only a technical step but also a political event. On the one hand, the project is an example of large-scale fundraising and DeFi implementation. On the other hand, it raises questions about decentralization and the potential impact of politics on its development.
Investors should closely monitor the WLFI unlocking process and the results of the first trades. The early outcomes will help assess growth prospects and political risks.
Anonymity and the best crypto exchange rates — on Quickex.